Project: EDSA anti-pollution campaign wins global prize
The Boysen KNOxOUT Project: EDSA campaign has won the 2012 TBWA Disruption Award Grand Prix.
The urban renewal initiative was undertaken to lessen air pollution on the highway using large-scale artworks created with air-cleaning paint.
The Boysen KNOxOUT campaign beat 80 submissions from all over the world for the top prize. Congratulations to Jackie Ongking and the entire Project: EDSA team for bringing a great idea to life.
Answers to questions you might be asking, unless you wandered onto this site purely by accident >>>
October 28th, 2012 at 16:08
I thought they would cover more areas but heck yeah, a great idea that won!